Official Colour Booklet
Heineken green is not just a random green colour
In cooperation with DSN Artwork Prepress Rotterdam we developed and produced for Heineken the “Official Colour Booklet”. This “Official Colour Booklet” serves as worldwide visual support at the press and serves as a guide for all printed communications.
Naturally, much attention was paid to the specific green colour of Heineken during printing. Furthermore, the packaging is provided with a laser-stamped interior, a mat laminate and a magnetic flap closure. This packaging was produced under the supervision of Mazeline at our partner in China.