Customer: Nespresso
Service: POS

We created the first “World of Cool” Brandstore experience in Europe for Nespresso, located on Rokin in Amsterdam. The location went through a complete transformation, fully executed in the recognizable “Cool Down” atmosphere and color palette, inspired by Nespresso’s international campaign and new iced coffee experience.

With a full “poolside” experience, visitors were transported into the world of the new iced coffee flavors. From tasting bars and recipe stations to interactive activations and content moments, everything revolves around discovery, experience, and sharing.

In collaboration with LePub – Publicis Groupe NL – Amsterdam, responsible for concept and creation.